EOC Week 5 : Superbowl Ad

Who? - This ad involves a group of cute dogs and an angry grocery store manager trying to get the dogs to stay away.

What? - This is a Doritos ad campaign showcasing that the group of dogs want to somehow get into the store and get a bag of Doritos chips.

Where? - This ad takes place outside and then later the inside of the grocery store

When? - This ad is taking place in the daytime

Why? - Doritos uses a cute and comical way to get the audience to purchase Doritos. They choose 3 adorable dogs that have certain personalities to get what they want much like a human would do.

How?- Doritos shows that the dogs are all trying to figure out some kind of way to get into the store without the manager seeing one of them but they all fail. Then the 3 dogs get an idea by seeing a man with a hat and sunglasses walk in and they eventually get into the store with the 3 dogs stacked on top of one another wearing a giant coat and the smaller white dog is wearing sunglasses and a hat and it shows them buying bags and bags of Doritos. They later walk out of the store with the store manager greeting them at the end and saying "have a good day sir".